Product Designer • 16 Years

Jesse
  Worbington

I design digital products that turn complex problems into simple, useful experiences.

Get in Touch

01Featured Case Study

ClassBuzz

A mobile app for Zumba® instructors to promote themselves with custom-branded assets.

ClassBuzz app screens
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More Work On the Way

02 Royal Caribbean — Royal iQ, Built Onboard Travel · Mobile App Being rebuilt
03 Bank of America — Rewards Redemption Redesign Fintech · Enterprise Coming soon
04 PenFed — Accessibility-First Redesign Banking · Accessibility Being rebuilt
05 CometAds — Ad Performance Tracker Ad Tech · Product Being rebuilt
Jesse Worbington
📍 San Francisco

About Me

Design is how I think, not just what I do.

For the past 16 years, I've partnered with a wide variety of brands and clients — from scrappy startups to Fortune 500s — to produce creative solutions throughout all stages of the design process.

I bring both strategic thinking and hands-on craft to every engagement. Whether I'm mapping out a complex enterprise workflow or obsessing over a single interaction animation, I care deeply about the details that shape how people feel when they use a product.

Outside the office, I train jujutsu, take photos, and travel — a combination that's made me a better observer, more patient problem-solver, and (slightly) more interesting at dinner parties.

🥋 Jujutsu 📷 Photography ✈️ Travel 🎨 Visual Design

Résumé

Where I've Made an Impact

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2022–Now
Product Designer II
Bank of America
  • Owned the redesign of Bank of America's mobile wire transfer experience and secure message center for Merrill and Private Bank's highest-value clients.
  • Defined the component patterns and accessibility standards adopted platform-wide.
  • Designed the risk messaging that keeps high-stakes margin transactions clear across five lines of business.
2017–22
UI/UX Designer
Zumba Fitness
  • Led ClassBuzz from concept to launch, hitting 500K+ downloads and a 4.0+ rating on the App Store and Google Play.
  • Redesigned the end-to-end class experience for students and instructors, improving discovery and signup while simplifying recurring class management.
2016–17
Lead UI Designer
PenFed Credit Union
  • Modernized PenFed's core digital product suite — from loan applications to login and homepage — in under 18 months.
  • Built the company's design system and brand guidelines from the ground up.
  • Embedded WCAG accessibility standards across the entire digital ecosystem.
2014–16
Senior Visual Designer
Royal Caribbean International
  • First hire on Royal Caribbean's Interactive Design team; led the homepage redesign for the company's "WOW" rebrand.
  • Reduced friction in the cruise search and onboard-spending flows.
  • Took Royal iQ, the company's first onboard app, from design through launch while living aboard Quantum of the Seas during final construction.
2010-14
Information Architect
Tropic Survival Advertising & Marketing
  • Shaped UX, site architecture, and visual direction for the agency's client roster, including a B2B marketing repository for KFC Latin America.
2010–14
UI Director
CometAds
  • Led UI/UX design for CometAds' self-serve SaaS video ad builder from concept through launch, including the mobile ad performance tracker — the product's standout differentiator.

Contact

Say hello.

I'm open to new roles. Tell me what you're hiring for and where I can send a sample case study — or we can just set up some time to chat.